Summarizing the ROI with social selling!
Nearly 63 percent of sales professionals say social selling has become one of the keys to closing deals.
A social selling initiative undertaken by IBM increased sales by nearly 400 percent.
As far as social selling goes, there are many other impressive numbers to look at:
- According to a LinkedIn survey, 90 percent of top sales people use social selling.
- At the same time, cold calling has a success rate of a mere 2.5 percent.
- More than 60 percent of sales professionals who don’t use social tools miss their quota.
- Almost 55 percent of all buyers do their research by visiting social media channels.